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Behind the Scenes at the Photo Shoot March 31 2015

     

I couldn't resist sharing just a few more photos from the shoot last Saturday, such as Caitlin laughing uncontrollably, me being silly while Chadwick was trying to get a close up shot of the dress print, and a couple other photos. Enjoy!

     


Photo Shoot Fun March 29 2015

     

We had our second photo shoot this weekend and, once again, I owe a huge thank you to dear friends Ling and Chadwick for doing it all: photo shoot setup, photography work and everything needed for both. This time, the lovely Caitlin joined in on the fun.

     

As for what we shot, you'll see the new clothes on the site soon. I know I've been teasing the process on Instagram for a while now, but I promise new clothes will be posted soon and I can't wait to share them with you! I love them all so much and can't wait to wear them myself.

The inspiration and design process is different for each of the new upcoming items:

  • The first item I made was a jumpsuit. But not just any jumpsuit - the bottoms zip off, leaving behind a sleeveless top to wear any way you wish. I got the idea first a few years ago when I saw a very cool jumpsuit online. Inspired, I sketched something slightly different for myself but never made it. Then, this winter, a friend who had just given birth to twins invited a few ladies to her mother's place for a girls' night. My friend looked fabulous, chic and comfortable in a black jumpsuit. That reminded me of what I had sketched years before. With some new thinking, I came up with the version that will be for sale soon: comfortable enough for day, chic enough for night, with a cool gold and black, graphic print, cowl neck, sleeveless top and long, black, wide-leg bottoms.
  • The second piece of clothing is a dress that I designed a while ago but held off on making until now. I wanted a number that could work in a variety of settings, and with a little bit of sex appeal. What I designed is a comfortably chic, loose-fitting dress with a trompe l'oeuil print on the front, outlining a woman's shape without revealing anything. I chose these colors because I'm a fan of basic black and white, but I also love a bright coral or pink and that works so well with black and white. And pockets! Man, do I love pockets!
  • The hoodie was the third thing I made. It was an evolution of an idea that started out as a raglan-sleeve, pseudo kimono style top. I still may make something like that but what I ended up designing and making came at the end of a very loooooong evolution. I thought about making another vest, then I thought about adding a hood, and then that was that. I like it when color and print can surprise you so I wanted this cozy vest in my favorite neutral - gray - to have an oversize hoodie with a surprising lining. I first debated a fantastic print but nothing jumped out at me. And then I went back to one of my favorite pairings, gray and yellow, and voila. I can't wait to pair this with a never-basic white tank and white jeans this summer.
  • And lastly comes this awesome sleeveless top made of indigo chambray cotton. When I was starting this clothing line, I got some advice from a few women, makers themselves, who also had been through the maternity wear gambit. They all agreed on one thing - I needed to have something for nursing mothers too. Over the past several months, I wondered how I could make a nursing top that fit the aesthetic of the store and could be something that any woman would want to wear. A few designs played out in my head but then I settled on this one, a shirt with zipper detailing in all the right places in a style that I want to wear, like, right now.

The great thing about all of these is that you needn't be pregnant or nursing to wear any of them. They stand on their own and are great additions to any woman's wardrobe this spring and summer. And, as I said before, I love them all!